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WelcomeWelcome to the Geodemographics Knowledge Base, a comprehensive directory of hand-selected websites for people interested in the application of geodemographics and geo-spatial analysis. The site has been produced by the Census and Geodemographics Group of MRS, the world's largest association representing providers and users of market, social, and opinion research, and business intelligence. Links with this symbol Keep up to date: subscribe to email bulletins or What's New?Generating Value from the 2011 CensusHow business can benefit from the new free census data.
With the first results from the 2011 UK Census due for release this July, how well prepared are you to take onboard the new data and obtain value from it? This seminar has been specially designed to prepare businesses, with a programme of briefing presentations by experts in each aspect of census dissemination and application. This seminar has been designed for both new Census users and for those who have previously used Census results, in both research and commercial sectors. The seminar will be held on the afternoon of Wednesday 19th September at MRS, and registration will commence at 13.30 hrs. Beyond 2011 Website LaunchedThe Beyond 2011 project has been set up to research viable alternative options to the traditional census. Its aim is to deliver recommendations for providing timely and cost-effective population and socio-demographic statistics that meet user needs. Further information about the project including detail on the available options and stakeholder engagement activities can be accessed on the website at:
A right to data - Fulfilling the promise of open public data in the UKRead the report by Policy Exchange here: This is Ireland, Part 1 - Highlights from Ireland's 2011 CensusThis report is the first of two publications summarising the results of Ireland's 2011 census. This first one, This is Ireland - Part 1, looks at overall population change by county; it also examines age, marriage, households and families as well as including first results on nationality, foreign languages, the Irish language, religion and housing. The second summary report, This is Ireland - Part 2, (coming in June), will look at other social and economic factors such as employment, occupations, education and skills as well as health related topics.
Ordnance Survey holds free open data masterclassesGain a greater understanding of open data, and the tools and techniques to use open datasets, through a series of free masterclasses hosted by Ordnance Survey.Following on from the success of the two previous open data masterclass series, individuals, developers, community groups, social entrepreneurs, commercial and government organisations are invited to attend the latest series of masterclasses. The masterclasses are run by Ordnance Survey's GeoVation initiative and supported by Horizon Digital Economy Research. Those participating stand to benefit from a greater understanding of the opportunities around open data; as well as being provided with the tools and techniques needed to use and analyse a range of open datasets relevant to them. Locations and dates of the sessions: 16 March - Open University, Milton Keynes http://odmcmiltonkeynes.eventbrite.co.uk/ 23 March - Technium OpTIC Centre, St Asaph http://odmcstasaph.eventbrite.co.uk/ 26 March - University of Manchester http://odmcmanchester.eventbrite.co.uk/ 27 March - University of Cardiff http://odmccardiff.eventbrite.co.uk/ 29 March - Ordnance Survey, Southampton http://odmcsouthampton.eventbrite.co.uk/ 30 March - RGS (with IBG), London http://odmcrgs.eventbrite.co.uk/ Interested participants should click on the relevant link to reserve their space and obtain a masterclass ticket. More information on OS OpenData is available on the Ordnance Survey website http://www.ordnancesurvey.co.uk/oswebsite/products/os-opendata.html UK Output Area ClassificationA joint project has been set up between ONS and University College London to develop a new UK Output Area Classification, for which they are seeking your views and thoughts. The new Output Area Classification is planned to be created using 2011 Census data, when available, and is relevant to anyone interested in social area classifications, encompassing geodemographics and neighbourhood classifications. A user engagement exercise began on 17 February 2012 and runs until 30 March 2012. For further information, and details on how to respond to this user engagement exercise, please see the ONS webpage for User Engagement on a new United Kingdom Output Area Classification: http://www.ons.gov.uk/ons/guide-method/geography/products/area-classifications/ns-area-classifications/new-uk-output-area-classification/index.html Alternatively you can download the User Engagement form direct from here: http://www.ons.gov.uk/ons/guide-method/geography/products/area-classifications/ns-area-classifications/new-uk-output-area-classification/user-engagement-on-a-new-united-kingdom-output-area-classification-consultation-document.doc If you would like to see some of the initial work that has been undertaken by Chris Gale, a UCL research student whose PhD is focussing on creating this new Output Area Classification, then please click here: http://mapblog.in/2012/02/08/geospatial-science-seminar-07-02-2012/ ONS Census Analytical Products Workshop - March 2012ONS has conducted a consultation exercise on the outputs users require from the 2011 Census. To ensure maximum benefit from the census, ONS is now in the process of developing a wider analytical work programme to supplement the outputs. The usefulness of the analysis will be limited, however, if it does not meet the needs of the user. A workshop on analytical products will be presented to users detailing the ONS current proposals and plans for analytical products including:
Users will have the opportunity to:
This workshop will be the same as that held in London in October 2011 and will be held 21 March 2012, 10am - 3pm, at Britannia Hotel, Portland Street, Manchester, M1 3LA If you wish to attend, please contact katy.taylor@ons.gov.uk. There are limited places available which will be allocated on a first come, first served basis. ONS Beyond 2011 User Requirements Consultation UpdateThe Beyond 2011 User Requirements consultation closed on 20th January. More than 300 responses to the consultation were received and more than 200 people attended the workshops. ONS UK Census Outputs Consultation News UpdateFollowing discussions with Northern Ireland and Scotland, the health categories for outputs on general health will be reported to reflect the response categories as they appeared in the 2011 Census questionnaire. These categories are "Very good", "Good", "Fair", "Bad" and "Very Bad". Beyond 2011 Consultation - CGG and MRS ResponseThe Census and Geodemographics Group and MRS have submitted a joint response to the ONS Beyond 2011 Consultation. Please view the completed consultation questionnaire on the MRS website. The National Address Gazetteer - Letter to Rt. Hon. Francis Maude MPIn January 2012 Keith Dugmore, Director of Demographics User Group (DUG) sent a letter to Rt. Hon. Francis Maude MP on behalf of the group, entitled; The National Address Gazetteer: being run in the interests of Ordnance Survey, to the detriment of citizens and the private sector. View the letter on the MRS website Small Populations and Origin Destination workshop materialsONS held specialist workshops on Small populations and Origin Destination in October 2011. The materials from the workshops have been published on the ONS website. Survey Question BankA major resource for those designing questions and questionnaires is the Survey Question Bank. The SQB is co-ordinated by the UK Data Archive at the University of Essex, it allows researchers to search questionnaires, and to find individual survey questions. It provides access to questionnaires from a range of major UK social surveys, and the question text from over 200,000 questions. SQB also writes and commissions methods fact sheets and topic overviews - vital to making sense of the questions and the data created from them. An introduction to the SQB is available at: surveynet.ac.uk/sqb/about/introduction.asp The Questionnaire Search page is at: surveynet.ac.uk/index/search.aspx?collectionid=1099 and the Question Search page is at: surveynet.ac.uk/sqb/qb/questions.asp ONS Harmonisation Road-ShowThe ONS Harmonisation Team is organising a series of road-shows to highlight the benefits of using harmonised standards. The road-shows will also be used to talk about recent developments both in terms of new/revised harmonised standards, revisions to the process used to develop and agree harmonised standards, and soon to be completed projects such as the Harmonised Question Library. As part of the ongoing promotion of the benefits of harmonisation, ONS would like to organise a series of road-shows at different locations around the UK over the next few months. They would like to engage with a wide range of users/stakeholders including Government Departments and related agencies of the UK Nations and non-governmental organisations, etc. Please register your interest by emailing Harmonisation@ons.gsi.gov.uk Beyond 2011 User Requirements ConsultationThe Beyond 2011 Programme was formally established in April 2011 to investigate and assess alternative options for producing the population and socio-demographic data required by users in England and Wales. ONS has launched a public consultation which will provide a first opportunity for users to contribute to the discussion and help inform this important work. The views expressed in response to this consultation will be critical in determining how ONS develop the assessment criteria that will be used to judge the different options being considered. This consultation will be open for 14 weeks from 17 October 2011 to 20 January 2012. The consultation document and online questionnaire are available online via the link below. ONS will also be running a series of workshops during November to support this consultation. Workshops are planned for the following dates and locations: 03 November 2011 – Leeds 08 November 2011 – Cardiff 14 November 2011 – London – FULLY BOOKED 25 November 2011 – London (extra event added) If you wish to attend one of these workshops email beyond2011@ons.gov.uk stating the date and location you would like to attend and the organisation, if any, you will be representing. http://www.ons.gov.uk/ons/about-ons/consultations/open-consultations/index.html New ONS WebsiteOn 27th August 2011 ONS launched their new website. The website aims to make it easier for visitors to find and use it's information. The homepage currently contains links to pages detailing the changes made, why those changes have been made and tips for finding content. Tutorials on finding information on the new website are available from the ONS YouTube channel youtube.com/ONSstats. These include tips on searching, finding publications, using Key Figures and browsing to find statistics on a particular topic. ONS trials innovative map of local household incomesThe Office for National Statistics (ONS) has produced a prototype interactive map of estimated local average household incomes as a mash-up with Google Maps and Street View for visualisation of any locality. The maps are defined at the level of Middle Layer Super Output Area (MSOA) for England & Wales only. The aim is to encourage user feedback on the prototype. The map shows telling patterns of income variation.An introductory page includes a link to the maps and a contact for feedback. The map page, in turn, includes a link to comprehensive background information. National Address Gazetteer for England and WalesThe government announced the creation of a National Address Gazetteer (NAG) in December 2010, and MRS have published a synopsis describing activity by MRS to get the best possible deal from this potentially key input for marketing and geodemographic applications. The synopsis contains links to information about NAG, and to a discussion forum with a case by members of the MRS Census and Geodemographic Group that elements of NAG should be free-to-use open data. Visit the new GeoPlace websiteGeoPlace is a Limited Liability Partnership jointly owned by the Local Government Group and Ordnance Survey. It brings together local government’s address and streets gazetteers; the NLPG and the NSG, with all of Ordnance Survey’s addressing products to create a ‘national address gazetteer database’ for England and Wales, providing one definitive source of accurate publicly-owned spatial address data Guardian Article - England's most deprived townThis article from The Guardian describes how a seaside town in Essex has the highest levels of deprivation in the country as measured by the Government's Indices of Deprivation 2010 for England. In the article are links which enable you to explore the Indices of Deprivation in greater detail, including access to the underlying data and maps. There is an interactive map which combines Google Maps with the Government’s (DCLG) Indices of Deprivation 2010 for England. The geographical unit is Lower Layer Super Output Area (LSOA) and clicking within an LSOA gives a pop-up with a deprivation score and rank plus a partial guide to the categories on the map. MRS Census and Geodemographics Group Seminar |